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Beauty for Men: Father’s Day Edition

Sorry, ladies, but beauty isn’t only for you. Actually, don’t be sorry – especially if you live with a man. Make sure those hubbies, boyfriends, fathers, sons, brothers, and friends know: Men can and should maintain their beauty.

Men try on clothes to find an outfit that fits their body and style. Most check themselves in the mirror to make sure everything’s looking good. They might spritz cologne on their neck for an attractive scent or run gel through their hair for suave sophistication. Not to mention shaving (or “manscaping”), nose hair trimming, and dying hair to cover up grays. The word “beauty” might usually be associated with feminine rituals, but its true meaning applies to all genders.

Especially when it comes to skincare, beauty is synonymous with health. You definitely don’t have to be a woman to enjoy healthy skin that looks and feels good. This Father’s Day is the perfect opportunity to show Dad you care with a gift that helps him take care of his skin. Brilliance New York Men’s Moisturizing Emulsion lets him hydrate and strengthen his skin while combating visible signs of aging.

While our Men’s Moisturizing Emulsion was built with men in mind, we’ve seen more than one Instagram pic of guys using other BNY products – especially our gold and diamond face masks. Men enjoy being pampered just as much as women, so go ahead and share one of those 24K Gold Indulgence Face Masks with a special man in your life for a bonding moment both of you will remember.

Do you think men should take their beauty seriously? Have you ever given Dad or another man in your life a beauty product as a gift? Share your stories and thoughts by leaving a comment.

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